Shopify vs Etsy – when it comes to choosing an e-commerce platform, it can be hard to decide which one is best for your business. Two of the most popular options are Shopify and Etsy, and both have their own advantages and disadvantages. So, which one is right for you? Let’s take a look at the key differences between Shopify and Etsy.
Fees and Pricing
One of the main differences between Shopify and Etsy is the fees and pricing. With Shopify, there are three main plans: Basic, Shopify, and Advanced. The Basic plan starts at $29/month and includes the essentials for running an online store, such as secure checkout, unlimited products, and 24/7 customer support. The Shopify plan costs $79/month and includes additional features such as abandoned cart recovery and advanced report building. The Advanced plan is $299/month and offers features such as advanced fraud analysis and third-party calculated shipping rates. All plans come with a 2.9% + 30¢ transaction fee.
Etsy, on the other hand, charges a listing fee of 20¢ per item and a transaction fee of 3.5% of the total sale price. There are no monthly fees, but sellers do have to pay a payment processing fee of 3% + 25¢ per transaction. Etsy also offers a subscription plan called Etsy Plus, which costs $10/month and includes features such as custom website domains and advanced shop customization.
Payment Processing
Shopify and Etsy both offer payment processing services, but the fees and features vary. Shopify has its own payment processing service, Shopify Payments, which has no setup fee and no monthly fees. It charges a 2.9% + 30¢ transaction fee for all major credit cards. Shopify also supports over 100 external payment gateways, such as PayPal and Stripe, but these payment gateways will have their own transaction fees.
Etsy has its own payment processing service, Etsy Payments, which charges a 3% + 25¢ transaction fee for all major credit cards. Etsy also supports external payment gateways, such as PayPal and Stripe, but these payment gateways will have their own transaction fees.
Marketing Tools
Shopify and Etsy both offer a range of marketing tools to help you promote and grow your store. Shopify offers features such as discount codes, abandoned cart recovery, and integrated email marketing. Etsy has a range of marketing features such as promoted listings, Google Shopping Ads, and Etsy Ads. Both platforms also offer built-in SEO tools and analytics.
Customer Service
Shopify and Etsy both offer excellent customer service. Shopify has 24/7 customer support via phone, email, and live chat. Etsy has customer service available Monday to Friday from 8am to 5pm EST via email and live chat.
Conclusion
When it comes to choosing an e-commerce platform, it can be hard to decide which one is best for your business. Shopify and Etsy both have their own advantages and disadvantages, so it’s important to weigh the pros and cons of each platform before making a decision. In general, Shopify is better for larger businesses that need more features and flexibility, while Etsy is better for smaller businesses that are just starting out.
